Improve your professional skillset by learning how to become a proficient Social Media Manager through this comprehensive hands-on course. Whether you're seeking a career in social media, expanding your marketing skillset, or running your own business, this course covers essential strategies for managing social accounts across platforms like Facebook, Instagram, LinkedIn, TikTok, and more. Gain confidence in building campaigns, designing content, managing communities, and interpreting performance reports.
This beginner-friendly workshop focuses on industry best practices and practical skills, with real-world applications strongly encouraged. Bring along an actual business or social media account to maximize your learning experience.
Course Outline
- Planning and designing content aligned to marketing goals
- Using hashtags, tagging, and writing engaging copy
- Creating visuals using original or stock content
- Customer engagement and crisis management
- Reporting and analytics tracking social success
- Tools and approaches to maintain work/life balance in a 24/7 role
Schedule & Pricing
- In-person workshop lasting 6 hours with lunch break included
- Upcoming dates: 16 Feb 2026 and 14 Sep 2026
- Venue: Sydney Community College, 2A Gordon Street, Rozelle NSW
- Price: $499 (Statement of Completion provided)
You will learn
- Create professional social media content aligned to best practices
- Manage online communities and handle customer queries
- Build content strategies and analyse social media performance
You will get
- Statement of Completion
- Hands-on experience with real accounts
- Industry tools and templates for social media management
Appropriate for
Professionals in marketing roles, freelancers, or small business owners already familiar with social media platforms and seeking to manage business accounts more effectively.
What to bring
- A laptop
- Notepad and pen
- Access to a business or social media account
What to wear
Sydney Community College
38 reviewsSydney Community College is a registered charity with a voluntary Board of Directors.
The College has a mission to offer innovative continuing adult education and training programmes that support individual efforts and facilitate sustainable social change.
We do this by:
- Providing quality continuing adult education opportunities for people to build practical and theoretical skills and develop knowledge;
- Leveraging from and developing community capacity and inclusivity;
- Developing innovative affordable and accessible skills training programmes;
- Partnering with like organisations to deliver learning opportunities for disadvantaged individuals and communities;
- Partnering with all levels of government to deliver education policy objectives.
Cancellations & Refunds
If the organiser cancels the class:
You are entitled to a full refund.
If you can't attend the class:
You’re welcome to send someone in your place.
OR
- A refund can be requested 10 days before class starts. An admin fee of AU$45.00 applies.
Terms & Conditions
At Sydney Community College, we know that plans can change unexpectedly. Whether it’s a shift in your schedule, a family emergency, or just a change of heart, we want to support you in the fairest way possible.
At the same time, we’re a not-for-profit organisation that commits resources to running each class—so last-minute cancellations can significantly impact our ability to offer quality, affordable programs.
That’s why we’ve created a simple, transparent policy that balances your need for flexibility with our need to plan and deliver courses sustainably. Our cancellation policy offers two clear options, depending on when you notify us:
Cancel More Than 10 Days Before the Course Starts – You can choose to receive a full refund, minus a $45 administration fee OR a non-refundable credit note valid for 12 months for the full value you paid for the course. This credit can be used towards any future course at the College.
Option 2: Cancel Within 10 Days of the Course Starting - You’ll receive a credit note valid for 12 months for 50% of the course fee you paid for the course. This credit can be used towards any future course at the College.
Please note that both refund and credit options are only available before the course begins. Once the course has started—or if you decide to withdraw after it has commenced—no refunds or credits can be issued. If you need to cancel your enrolment, just email us and we’ll take care of it based on the timelines above.
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Social Media Manager Course
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