Dreaming of starting your own venture? This practical course is your roadmap to navigating entrepreneurship in today’s dynamic digital landscape. Move beyond theory and take action as you shape, refine and launch your business idea with expert guidance.
Throughout the program, you’ll identify your niche, connect with your target audience, develop a compelling business plan and marketing strategy, and explore how Artificial Intelligence can support your growth. Many students have successfully launched businesses during the course — here, you won’t just learn, you’ll build.
Learning Outcomes
- Develop a comprehensive business plan tailored to your idea.
- Create a marketing strategy that engages your ideal customer.
- Understand pricing, financial planning and Australian small business regulations.
Course Outline
- Session 1: Business ideas, structures, pricing and pitching.
- Session 2: Planning, operations and marketing fundamentals.
- Session 3: Market positioning and customer engagement.
- Session 4: Sales techniques and financial management.
- Session 5: Digital marketing, AI tools, SEO and social media.
- Session 6: Implementation, content creation and growth planning.
Course Format
- 6 sessions, 90 minutes each (total 9 hours).
- Delivered live online via Zoom.
- Session recordings available if you miss a class.
Course Materials
- Downloadable workbook provided prior to commencement.
Details
You will learn
- Write a tailored business plan
- Build a targeted marketing strategy
- Apply pricing and financial planning skills
You will get
- Downloadable course workbook
- Live online instruction via Zoom
- Statement of Completion
Appropriate for
Aspiring business owners and individuals planning to start or grow a business, particularly those in the first 18 months of operation.
Preparation
What to bring
- Laptop or computer with internet access
- Downloadable workbook
- Pen and notepad for notes
What to wear
Your Teacher
Sydney Community College
38 reviewsSydney Community College is a registered charity with a voluntary Board of Directors.
The College has a mission to offer innovative continuing adult education and training programmes that support individual efforts and facilitate sustainable social change.
We do this by:
- Providing quality continuing adult education opportunities for people to build practical and theoretical skills and develop knowledge;
- Leveraging from and developing community capacity and inclusivity;
- Developing innovative affordable and accessible skills training programmes;
- Partnering with like organisations to deliver learning opportunities for disadvantaged individuals and communities;
- Partnering with all levels of government to deliver education policy objectives.
Cancellations & Refunds
If the organiser cancels the class:
You are entitled to a full refund.
If you can't attend the class:
You’re welcome to send someone in your place.
OR
- A refund can be requested 10 days before class starts. An admin fee of AU$45.00 applies.
Terms & Conditions
At Sydney Community College, we know that plans can change unexpectedly. Whether it’s a shift in your schedule, a family emergency, or just a change of heart, we want to support you in the fairest way possible.
At the same time, we’re a not-for-profit organisation that commits resources to running each class—so last-minute cancellations can significantly impact our ability to offer quality, affordable programs.
That’s why we’ve created a simple, transparent policy that balances your need for flexibility with our need to plan and deliver courses sustainably. Our cancellation policy offers two clear options, depending on when you notify us:
Cancel More Than 10 Days Before the Course Starts – You can choose to receive a full refund, minus a $45 administration fee OR a non-refundable credit note valid for 12 months for the full value you paid for the course. This credit can be used towards any future course at the College.
Option 2: Cancel Within 10 Days of the Course Starting - You’ll receive a credit note valid for 12 months for 50% of the course fee you paid for the course. This credit can be used towards any future course at the College.
Please note that both refund and credit options are only available before the course begins. Once the course has started—or if you decide to withdraw after it has commenced—no refunds or credits can be issued. If you need to cancel your enrolment, just email us and we’ll take care of it based on the timelines above.
Have more questions about this class?
Tags:
How to Start a Business Course
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