SEO & Google Analytics are some of the most important, yet complex facets of digital marketing. No matter the industry or website, SEO and Analytics are some of the most powerful tools to understand and reach your customers. 

Our introduction course will give you a thorough, fundamental understanding of what SEO and Google Analytics can do for your business, as well as giving you quick, instantly actionable tips for quick wins. 

So whether you're running an online store, starting a blog or have just created a website for your business, this introduction class is a great start to getting your website in front of the right people and improving your business's performance. 

Whether you're running an online store, starting a blog or have just created a website for your business, this introduction course is a great way to get your brand in front of the right people and increase your business's performance. 

Our Digital Marketing classes have been immensely popular, so make sure you book your spot to avoid missing out on our limited spots. 

Who will be teaching? 

David Pagotto - WME Group

Passionate about all things marketing, David Pagotto is someone who can solve your digital marketing dilemma. From development and implementation of strategies and processes, to analytics and digital measurement, he has expertise in all areas of the industry.

Consulting with some of Australia's biggest brands, David has a knack for developing creative solutions to complex problems. 

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What you will learn
  • Gain an overview of SEO and Analytics
  • Introduction to key metrics and tools used in SEO and Analytics
  • Quick, actionable tips and tricks to boost your performance
What you will get
  • An introduction to the Digital Marketing landscape, best practice, tools, and further learning routes

What to bring
  • The right side of your brain
  • Notepad or laptop to take notes with
What to wear

Anything from jeans and chuck taylors to suits and ties. Innovation isn't dependent on dress code.

Appropriate for

This introductory class is designed for marketers, digital advertisers, project managers, web developers and professionals with a general interest in learning about Digital Marketing


Collective Campus

Vendor since 2015

Open Innovation Hub where Startups and Corporates alike can Learn, Connect, and Innovate - together.

Offering short, high-impact classes and workshops on Lean Startup, Digital Marketing, Data Science, Design Thinking and Agile Methodologies.

Disrupt yourself, before someone else does.

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