meet the experts

Marketing to Mums Masterclass

Part of the Scaling Up Sensibly program

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Mums in Australia are responsible for $132 billlion in spending every year yet 63% of Mums believe advertisers and brands don’t understand them. In this hands on workshop, award-winning businesswoman Katrina McCarter will help you develop a strategy to become more profitable.

Katrina will introduce you to her unique 8 Pillars of Success framework. This workshop is designed to ensure that you walk away with a roadmap to success and a clear understanding of next steps. This will all be specific to your business and written in the Marketing to Mums Workbook.

Lunch provided. Please advise of any dietary requirements. 

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What you will learn
  • You will learn about Katrina's unique 8 Pillars of Success framework
What you will get
  • You walk away with a roadmap to success and a clear understanding of next steps.

What to wear

Business casual

Appropriate for

Female founders, small business owners


Happy Hubbub

Vendor since 2016

Happy Hubbub is a local ‘work hub’ for people in Melbourne’s north, with a boutique on-site childcare facility. 

The coworking space offers internet and printing/scanning facilities, hot-desking areas, meeting rooms, private offices and a communal kitchen with coffee machine.

The childcare is fully licensed long day care, allowing parents of young children to work in the coworking space with their children on-site, being looked after by qualified childcare professionals. Childcare may be booked on a permanent or casual basis, with full-day and half-day sessions available.

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Refund & Cancellation Policy

Happy Hubbub requires 48 hours notice via email prior to the start of a class or event for a full refund or transfer.  Refunds and transfers will not be processed if cancellation occurs within 48 hours of the event commencing. We do not offer refunds for missed classes. There are no fees for refunds or transfers. For cancellations prior to the 48 hour cut off, email Happy Hubbub to organise a refund or transfer

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Terms & Conditions

Anyone partaking in any classes or coming to any events at Happy Hubbub or organised by Happy Hubbub must agree to these terms and conditions.


I agree to take on full responsibility for any damages, injuries and for physical and/or personal property, which I might incur whilst participating in classes and/or events organised by Happy Hubbub.


I agree to give Happy Hubbub unrestricted publishing rights for any photographs or videos taken at Happy Hubbub classes and events or on Happy Hubbub's premises. (For use of Happy Hubbub marketing materials).


Happy Hubbub requires 48 hours notice in writing prior to the class for a full refund or transfer. 


In the event that a class is cancelled, students will be notified via text message or email and entitled to a full refund or credit.

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22 July 2019 • Marketing to Mums Masterclass

Marketing to Mums masterclass was insightful and comprehensive, full of very useful tips on marketing. Katrina's class was well structured and she explained the marketing strategies in a clear and interesting way.