Cupcake Central Melbourne, VIC


Hatching That Dream

Cupcake Central is a Melbourne-based company that currently has three stores: Hawthorn, Melbourne Central, and Highpoint. We are the only cupcake bakery that honestly bakes fresh every morning at 4:00 a.m. -- and from scratch using real ingredients (no packet mix, shortening, or nasty preservatives).

An obsession that started on a trip almost nine years ago has grown into years of baking and perfecting the good old cupcake. Losing her job during the GFC in 2009 made Sheryl realise even more that she wanted to follow her dream of opening up a cupcake bakery.

Since hatching that dream, Sheryl has absolutely loved to share what she knows with anyone that loves cupcakes. She hopes to continue teaching everyone how easy it is to bake cupcakes - from scratch - starting with Cupcake Central's very own "Hatch That Dream Cookbook", now available at our website,

With a team of bakers, we'll be teaching you all the pro tips and tricks so that you cake also Bake like a Boss at home.



Had fun and enjoyed the class, thought it a bit pricey for what was offered

Learning to bake cupcakes from scratch from Sheryl was amazing. Sheryl gave everyone in the class the opportunity to participate in each step while she shared her background, recipes & baking tips. I love cupcake centrals variety of flavours and to be able to walk away with some recipes means I can bake my own to share with family & friends.

May 2017

Fun class and delicious cupcakes! Would recommend it to all my friends. Thanks cupcake central 😁

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