Description

Kickstarter offers designers, makers and engineers a unique opportunity to connect with an audience and raise funds to bring their products to life. We’ll hear from Zach Dunham, Campaign Strategist for Design and Technology, about best practices for crafting great campaigns and building community on Kickstarter. We'll explore the core steps involved in planning, building, and managing a Kickstarter campaign. We'll also discuss strategies for building a community and conducting press outreach in preparation for launch.

About Zach

Zach Dunham is the campaign strategist for Kickstarter’s design and technology communities. He works closely with project creators to help them plan, prepare, and manage campaigns that best meet their goals and share their stories with the Kickstarter community. Zach is also a creative technologist, with a focus on acoustics; the co-creator of The Public Radio; and an alumni of the School For Poetic Computation.

YBF will be livestreaming this from the States so don't miss out if you are aspiring or in the midst of launching a product! 

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Class Schedule

What you will learn
  • Develop a plan for a Kickstarter campaign
  • Create an outline for a campaign story
  • Build a plan for community and press outreach

What to wear

Casual

Appropriate for

Individuals who are planning to launch a product


Logo

York Butter Factory

Vendor sincce 2012

The York Butter Factory is the co-working space for Melbourne’s high-potential early-stage technology entrepreneurs.

Established in 2011 inside an 1850s heritage-listed space, York Butter Factory is home to upstarts with bold, global ambitions and clear intentions to change the world.

Named after the original 1855 building, the York Butter Factory is situated on King Street at the base of the Rialto. This brilliant bluestone warehouse is the ultimate juxtaposition of old and new, building tech startups out of one Melbourne’s oldest structures. The 577sqm space is across two floors and has an open plan coworking space, informal collaborative area, meeting rooms, an industrial fridge and room for up to 60 entrepreneurs.

Opening its doors in October 2011, it has established itself at the center of a rapidly growing startup ecosystem in Melbourne. York Butter Factory was co-founded by the partners of Adventure Capital, who run their VC fund out of the space.

YBF already hosts nearly 50 startups largely in the Consumer Internet space. Opportunities to access funding is through its owners’ tech-focused VC fund as well as seed funding provided directly to deserving startups and via the Aurelius Digital angel investment network. There is a culture of collaboration, resource sharing and tough love. Tenants are curated with a view to fill the space with high-potential digital media and web 2.0 startups with a global ambition.

The vision is to become the central hub of the Australian tech startup ecosystem.

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Jen

08 August 2016 • Kickstarter - Bringing Your Product to Life

Really practical tips on running a crowdfunding campaign. Great to see amazing examples of well done campaigns. The video sound didn't come through, and the kitchen was a tricky place to have a conference call since people came in to make coffee, but still worth the time.